Thursday, 4 October 2012

Trend : " Muppet- Mania"



Upcoming major trend in Teen Fashion & Lifestyle is “Muppet-Mania” as muppets are being seen on fashion runways in surfacing, in print, in shape in graphics, in media Ad, in consumable goods as theme (accessories to perishable items),influenced by the new Muppets film by Disney .

Saturday, 28 July 2012

"Go Floral" Summer 2013 Trend direction


Indian young style innovators are embracing "Floral" ,Summer 2013 trend direction, which is claiming its strong presence in print, surface, silhouette, shape with sheer fabric to floral denim, with asymmetric hem-lined dress to Palazzo to Cowl Pant, predominant in Indigenous brand (like Glam-curry) to well known Global brand.

Saturday, 30 June 2012

Trend observed :TANGERINE TANGO FEVER"


Right from Runway Fashion, Hair Colour, Interior, Upholstery, Kitchen wares, accessories viz. Bags & Shoes to Art Everywhere Tangerine Tango phenomenon being observed predominantly, leaving any doubt of its being Colour of the year 2012: Tangerine is already making waves in Tumbler too : http://stylesight.tumblr.com/post/26021782558/the-selby-abigail-ahern

Monday, 18 June 2012

Trend : "LEG-O-ARTY"


shake-e shake-e “LEG-O-ARTY” : Art drips down the leg with contemporary chic vibrant arty printed leggings, no more Boring legs :)

Saturday, 16 June 2012

Tweet post "organomanic" favourited by BrainReserve

"Brownie point"to Ingene insights consultancy.Concept jewelry Trend direction "organomanic" tweet post have favourited" by stalwart Faith Popcorn's BrainReserve. BrainReserve is the No.1 Forecasting/trend consultany in the World: http://www.faithpopcorn.com/

Monday, 11 June 2012

TREND: "RETRO REVIVALL" in fashion & lifestyle; resurrection of 70's & 80's Era


Retro revival has been observed in fashion & lifestyle products,with the usage of mirror shined metallic “disco”surface, usage of plexiglass and plastic mixed fabric putting “transparency” In front row and vibrant complimentary coloured prints announcing “wildness”; 70's & 80's recreation patroned by many eminent designers, to name a few here designer Marc Jacob's vibrant printed dress to plastic skirt , Jimmy Choo's plexiglass clutch, Giovani's plexiglass clutch with studded metal, Nike’s transparent footwears even Louis Vuitton’s duffels are noteworthy.

Saturday, 9 June 2012

"organomanic new trend direction in concept jewelry


New concept jewelry Trend "organomnic", going ga-ga over own organ anatomical structures, be it heart, kidney, lungs or veins with blood..any anatomical inspiration for this unique trend. Ranges are varied from necklace to cocktail ring to stone studded brooch to unconventional body adornments.

Thursday, 7 June 2012

Insight young 2012-2013// trend direction in art, fashion, design and lifestyle

http://www.slideshare.net/kaustavsengupta/insightsyoung-2012-13-trend-directions-in-art-fashion-design-and-lifestyle

Friday, 25 May 2012

NAIL ART TREND: " B NEON, B- URSELF"


The upcoming nail trends are having strong direction of “ being yourself” or “being true to self “ with neon colors from neon blue to hot hot yellow, metallic python patterns as well honeycomb as seen on surface trends, diamond studded nails are still strong to b more flashy with neon studs add-ons now: to top these chic nail art/ easy to wear strips on different fingers in different patterns & cartoon characters are getting on more funkier sides.

Wednesday, 23 May 2012

IKKAT IN ACCESSORIES/ "TREND- YO IKKAT #2"


the strong trend direction of "ikkat" print as well as handloomed has been seen in accessories, bags, footwear, jewelery, even in contemporary tech savy laptop cover, i-pad cover to i-phone cover.

Saturday, 12 May 2012

Wednesday, 2 May 2012

" CHANEL go's DESI" : CHANEL Pre- Fall collection 2012 inspired by INDIAN Traditional Attires

Chanel Pre-Fall collection 2012 theme is "Bombay meet Paris" where dresses are with glitter, embellishments, and silk with predomnantly rich golden and silver and pastel shade ,with lots of stones, gems and pearls adornments; which are dominant characters of Indian traditional Garments.(As already we mentioned that new Indian youth fashion/women -" tradition redefined: Desi Cool" emerging strongly and International brands are tapping up with new color palette. )

Men's wear trend #1: new pocket decor

There is a strong trend of pocket decoration with leather or knitted gloves as found in those picture randomly, irrespective of ages,in coming season of Men's wear fashion. Those gloves are placed like bloomed flower as in past, real flowers were placed for total grooming decor.

Sunday, 29 April 2012

"Tradition REdefined : DEsi cOOl"

A strong direction towards redefining the traditional social clues with a Desi chic attitude is observed prominently among the young fashion Innovators of India. The traditional attire like "Pagdi" (Headgear) which was predominantly masculine is being adapted by the young females to get photographed and posted at Social Networking sites like Facebook and riding on desi transport “cycle-rickshaw”(with a catchy caption in picture), which reflect their confidence level and consciousness; as they wear tattoo as well “mehendi” with ease. They are for sure "New age Desi". Those are the reason, many international brands(such as Hermes)are launching Indian attires in their collections even Renowned brands like Chanel too introducing their pre-fall collection inspired on Indian attire's surface decor and rich bling bling.

Wednesday, 25 April 2012

NeW TReND : LOVE ThY HOMeLAND/ LTH

This generation has set a different tone towards patriotism... its not just holding a flag, sing the patriotic song but a concept of expression through art, culture and visual graphics of the map, or silhouette of the place one belongs to... Globally thIs strong trend is visible in accesory, clothing and even interior decor, in India its still Nische for fashion innovators are taking up this as Mumbai based Designer Neil Dantas graphics T- shirts and bags are Mumbai based reflcting strong affinity towards one's homeland.

Wednesday, 18 April 2012

Women's ACCESSORY TREND alert from YOUNG INDIAN FASHION INNOVATORS


TREND ALERT women’s ACCESSORIES 2012/ GLOBAL & among Indian FASHION INNOVATORS: UNUSUAL MATERIAL COMBO BAG,Clutch, CROCHET WORK/ tied up n down OR PRINTED BIO COTTON BAG: NUDE COLOUR FOOTWEAR wedged or gladiator, STILL LOVES
STUD IN PIERCING AND IN STILETTO: LOVES MULTI LAYERED NECKPIECES IN CHAINS OR BEADS all bling bling even finger rings are much popular:
FLAUNTING TATTOOS STILL; CHECKERED SCARVES ARE VERY MUCH IN WITH OVER SIZED GO-GO GLASSes; COLOURED SPECS with FASHIONABLE NERDY look AND METALLIC GEOMETRIC PATTERNED NAIL ART
Nude footwear, handcrafted looking bags and surprise book clutch with some metallic bling here n there with fruity colour dosage in small hair clips, yes danglers in every shape n size are IN!

Monday, 16 April 2012

contemporised Indi-Art product




High online market for Indian art contemporised products. Temple frescoes being duplicated on bamboo, scroll, silk print as well as offset print. Majorly products are sold as exclusive limited edition range in some websites.

Saturday, 14 April 2012

SURFACE, PATTERN, STRUCTURE TREND 2012 FROM MICROSCOPIC ORGANIC ELEMENTS


Trend Board 2012 of shape, pattern and surface in accessories viz bag, shoes, penholder etc in apparel/ clothing, in lifestyle product viz cellphone, car, helmet etc., in home interior viz.lights, wall surface,furnishings etc. as well as architecture

Wednesday, 4 April 2012

new accessory, fashion, lifestyle trend Insight among Indian youth


The new Trend direction in Indian Youth: " BIRDING"

We observed that "birding" is flying High among Indian youth whose "like" picture action, directed us towards the trend flow.
This observation has been done over a period of time on the collaborative SNS based platform called : Inklink collective Unschool

Monday, 26 March 2012

Men's ongoing fashion/ Trendsetters- Fashion In Indian Men 2012

1.Category: Tradition re-invented



Interesting blue scarf with colourful geometric motives are the main accent in monotonous blue traditional attire. The camel coloured messenger bag adds right value of colour dosage in this attire.
Colour mixing: analogous colour blue 90%/ camel accent colour+orange10%
Source: wearabout/street photography/ Jaypur literary fest 2012


Traditional pastel shade attire with catchy silk stroll with clean shaven look as well black “slip on” footwear ,made this look impressive.
Colour mixing: pastel beige, white analogous colour90%/ black accent10%
Source: wearabout/street photography/ jaypur literary fest 2012




2.Category: Nerdy minimalism with emphasis on detailing

More techy look with smart phone and black spec, though the black and white checked scarf has adorable combination with blue striped suit. Giving impression as cool mature.
Colour mixing: analogous colour blue85%/black 5%/grey5%/white5%
Source: wearabout/street photography/ Jaypur literary fest 2012




3.Category: Cool chic

Here emphasis is on hairstyle, subtly coloured specs, piercing and stylised beard . Neon coloured Tee made the look vibrant and stylish.
Colour mixing : monotonous ; subtle mixing in specs with matching neon purple tee


The similarity on emphasis here too are cropped hairstyle ( that can be transformed according to situation spiky to well brushed) , one day beard, designer specs and neck accessory. Neon purple and yellow as accent colour in tee are well balanced with grey and black .
Colour mixing : grey,black,brown analogous colour 90% + complementory purpla ,yellow 10%
Source: wearabout/street photography




4.Category: Eclectic


Very interestingly dressed up using grey scoop neck tee with beige “dhoti pant” and grey “loafers” and apt accessory spec with cool hairstyle; not at all overdone yet very stylish.
Colour mixing: analogous pastel colour grey, beige 100%
Source: wearabout/street photography


Lovely combo with linen trouser and stylized footwear. Analogous color mixing and interesting detailing in footwear with yellow lace made a huge style statement.
Source: wearabout/street photography/ Jaypur literary fest 2012




5.Category: Bohemian


Quirky red colour jacket with blue denim and indigenous blue “jhola” bag as well as a camel coloured back pack, added the distinct personal bohemian style statement. Long silver colour hair is add on value for the look.
Colour mixing: complementary colour blue50%/red ( with analogous brown) 50%
Source: wearabout/street photography/ Jaypur literary fest 2012




6.Category:Contemporary Classic


Intelligently mixed up with classic style with contemporary; classic blue suit , accentuasized by crimson scarf, well balanced with style statement “pipe” and perfect specs.
Colour mixing: complementary colour ( crimson red) as accent Red15%/ Blue 85%
Source: wearabout/street photography/ Jaypur literary fest 2012




7.Category: Alternative


Quirky sense of individuality reflects as use of simple black vest with interesting lowers and use of red “slip on” as accent colour. Accessory usage as personalized indigenous “hobo” bag well praised.
Colour mixing : basic black and white 90% with red accent footwear and orange bag10%
Source: wearabout/street photography/ Gay meet/queer film festival


Intelligent use of accessories such as quirky bag and red designer broche with pastel shade smart outfit made the look different.
Colour mixing analogus pastel shade and brown 90% + crimson red as accent colour 10%
Source: wearabout/street photography/ Gay meet/queer film festival

Acknowledgement: Social networking site facebook and Wearabout blog
N.B.- photoanalysis and insights solely done by Ingene insights Consultancy
Trend Analysts.

Sunday, 19 February 2012

who's INgene INsights?

WHO we are?
INgene Insights , an Indian fashion trend & forecast blog which has expertise of fashion trend analysis as well as lifestyle trend analysis of Indian youth.

With whom we have COLLABORATIONS?
We have nation–wide network of young fashion innovators, students, professionals and creative enthusiasts with whom we collaborate to bring in fresh insights, macro and micro directions. We regularly scan through different cultural youth events, social media et cetera to understand the vibe.
INgene Insights has collaborations with various youth experts and agencies all over the globe such as youth marketing specialist Ruby Pseudo (www.rubypseudo.com) and youth sub-culture archive PYMCA (www.pymca.com) etc.

WHAT tools and methods we practice:
We focus on qualitative analysis rather than believing in dry numbers. Ingene Insights has copyright protected tools and theories which are pre-tested:
1. The theory of adapted differentiations
2. indigenous socio-psychological segmentation of youth in India
3. geo tagging and cool cluster identification tool
4. deep dive wardrobe analysis tool
5. color psychology analysis tool
6. focus group study
7. culture trailing
Our collaborative agencies also shares their insights and tools with us (ie. The Pop Culture Engineering tool by PYMCA).